
Six studies
The proof is in the results
28% improved test scores when using our interactive AI coach
Test score, pretest and posttest
Learning videos
Creatium’s AI coach
AI coach adapts to what the learner needs most
Two hundred learners, the same video, one difference: a few minutes of conversation
Interactive learning that sticks
24% increased improvement for novice learners: the equivalent of having a personal tutor
Post-test scores, video against interactive video
Effect Hedge’s g = +0.36 overall, +0.67 for learners with lower prior knowledgeMean
AI-powered simulations require learners to immediately apply their knowledge
Answer, sort and roleplay your way through it, instead of watching it
Assessments that reduce cheating
85% lower odds of cheating with AI-powered dialogic assessments
Cheating rates
Natural conversations are a better reflection of understanding
A written answer can be pasted from anywhere; a spoken one has to be understood first
AI voices rated better
Rated 19% higher than typical human narrators
Voice quality, mean rating on a 7-point scale
Clear, engaging delivery
Consistent quality every time
The power of seeing a face on screen
Students score 6.5% higher while spending 9.4% less time learning, when an avatar is present
Post-test percentage
Avatar-based videos support more engagement than audio-only instructional videos
Better results in less time
Create videos in minutes, not hours
Professional videos created 5–8× faster and rated higher in quality
Production time, minutes
Better visuals, richer audio, more accurate content
Weeks of production, done in an afternoon
What the people using it say
From our avatar to the custom personas, rich narrations, and engaging interactives . . . I don’t feel like I’m watching an avatar—I feel connected. It’s rich and it’s even powerful.
Juanita Montes de Oca
Director, Instructional Design, Generation Citizen
Creatium’s tool stands out for its thoughtful design and clear alignment with the learning design process. It’s grounded in evidence and research, and the way it leverages multi-modes of AI offers a compelling example of how technology can meaningfully support educators and designers.
Dr. Amin Marei
Researcher, Harvard Graduate School of Education
Creatium is the greatest improvement to professional learning that I have ever witnessed in my 30+ year career.
Wendy Amato, PhD
Teaching Channel

Experimental research and evidence-based insights, by Creatium’s research team in partnership with the University of Georgia.
We’re always interested in collaborating
Three topics we’re actively working on, and always glad to talk about.
AI in education
Assessment innovation
Instructional design