Colleagues reviewing work together at a long studio table in warm afternoon light

Consulting · $1B firm

Personalized corporate training, built asynchronously and at scale

Adaptive, interactive learning boosted employee skills and engagement.

A consultant reviewing a printed report with two seated colleagues at a sunlit meeting table

MGT wanted to build training for employees with dramatically different skill levels, but lacked the time and resources to create differentiated materials.

One-size-fits-all sessions left beginners struggling with advanced concepts while failing to challenge more experienced team members at the same time.

Nor did MGT have a scalable way to onboard new team members or interns, often leaving them unprepared for their first week of work.

Automated multimedia content creation that cut development time: what once took days could take a few hours.

Differentiated learning paths that met individuals where they were.

Rich data collection, providing insight into engagement and learning patterns.

Scalable deployment for ongoing onboarding and training.

Most importantly, the platform could be trained to respond like SVP Sam Arrona herself, scaling her coaching through AI for training focused on client and manager relationships.

A person working alone at a cafe table beside a window in low winter light

95%

of learners who used AI coaches found the course valuable

most-loved feature: interactive components and AI coaches

“The differentiated approach was really powerful because it allowed us to create a “choose your own adventure” experience, based on skill set.”
Sam Arrona, Senior Vice President, MGT

“I’ve always wanted to do this type of training and just never made time for it. And now, I really want to get it right.”
A long-serving employee, MGT

Creatium fundamentally transformed MGT’s approach to employee development.

The platform’s data now gives MGT insight into learning patterns: session duration, login frequency, and the best times to train.

Upskilling long-serving employees became far more streamlined. As one put it: “I’ve always wanted to do this type of training and just never made time for it. And now, I really want to get it right.”

Ultimately, the training became a cornerstone of MGT’s onboarding. New employees and interns can now complete essential training even before day one, arriving better prepared, with boosted morale.

Download the full case study (PDF)